Designer Name: Rain Design

Real Name: Prem Kumar

Contests Won: 80

One thing that really excites me about Mycrobrust.com is the diversity of designers who participate here. From new beginners to seasoned veterans, Mycroburst.com is home to designers from virtually every corner of the world – Individuals who bring forth a wide and diverse range of experience, depth, and detail to graphic designing.

Today, we introduce one such seasoned veteran. One who has been consistently performing on our website and has emerged as our most successful graphic designer to date.

Rain Design has won 80 design contests as of now, the most by any designer on Myrcoburst.com. His successful winning streak is a testament to his hard work and clearly demonstrates his devotion to graphic designing. An energetic and passionate individual who is extremely fond of Jazz music, we sat down with Rain Design recently to ask him a few questions about his thought process, his passion for designing logos and what it takes to be a good designer.

Q1: How did you get into Designing Logos?

A: It has been a long journey. I discovered my love for logo designing at a very early stage of my career, about twenty years ago. As a result I focused more on it and over the years my skills developed to the level they are today. I believe that there is no better way to express your creativity than through designing logos.

Q2: How did you come across Mycroburst.com?

A: My love for logo designing brought me to Mycrobrust.com. I am an avid reader of graphic designing blogs and articles. I read a lot. It’s a great way to keep up-to-date with the graphic design world. One day while reading a blog I came across the Mycrobrust.com link. I already knew that there were many websites around that offered online design competition. My love for Mycrobrust.com started from the very day I became a member.

Q3: Describe your work process? How do you go about creating such beautiful logos?

A: That’s a very good question! Before I start working on any project, I first give it some serious thought and gather ideas. The initial ten minutes are crucial. I simply visualize in my brain and then start drawing what comes to mind. When I am done, I take a serious look at my work and fine tune it to keep it simple yet attractive. I am a firm believer in original work and follow that rule for every project.  I always give my very best to every project I work on.

Q4: You have won 80 design contests now. What is the secret behind your success?

A: Believe it or not it’s the Jazz music! I am a big music buff. I have a huge collection of music from all genres in my studio. However I am particularly fond of Jazz and I believe that’s the secret of my success! I get a lot of influence from music. It helps me think more clearly. Another reason for my success is the great support I get from my friends, family, fans and of course the blessings of my late parents.

Q5: How do you deal with competing with other fellow Designers? Surely it must be intimidating at times?

A: There are a lot of talented designers who are active on Mycroburst.com. Every designer is gifted and each has a different style and unique visualizations to offer. Frankly, the only time I get intimidated is when I see my hard work copied.

Q6: How do you go about choosing the projects? Are there any particular criteria that you follow?

A: No. I don’t have any particular criteria for selecting projects.  I take each assignment on its merits with the intention of giving it my level best.

Q7: Name three things/attributes that every designer should have or try to incorporate.

A: Think out of the box, be original and read the project details before you start.

Q8: Name three things that designers should always be vary of or should not do.

A: Please be original! Avoid copying someone else’s hard work. Send your design drafts at an early stage so that both you and the client are satisfied when your work gets selected. Avoid entering contests in the final hours and try to rip off other designer’s hard work. This should be avoided at every cost.

Q9: What do you love most about being a designer?

A: I feel very proud of my profession. Every day is a new challenge and gives you the opportunity to show your creativity. As a designer, I couldn’t ask for anything more.

Q10: Lastly, describe your overall experience about being a designer at Mycroburst.com?

A: Personally, it has been a most fulfilling and satisfying experience. MycroBurst.com is a great platform for professionals like me and as well as for new beginners.

Another month, another great collection!

Once again our talented designers have done us proud by producing exceptional logo designs for the month of July. Today’s post showcases only a handful of these logos as we extend our deepest appreciation to the MycroBurst design community.

The post banner portrays only some of the winning designs for the month of July 2010. Given below are few more of the creative logos with their industry details:

Client: Alex’s Landscaping

Type of Business: Landscape Business

Client: Keen Technical Services

Type of Business: IT Services

Client: Ultra Tender – Award Winning Beef

Type of Business:Food

Client: Scottsdale Schutzhund Club

Industry: Miscellaneous

Client: ZOMF.it

Type of Business: Communications & Media

Client: Econtractors.com

Type of Business: Construction

Client: Alpha Business Technologies

Type of Business: Information Technology

Client: Incentable

Type of Business: Retailers

Client: SkyEurope.tv

Type of Business: Entertainment

Client: e-Vitrine

Type of Business: Internet Services

Entire collection can be viewed at Winning Logo Design Album.

Crowdsourcing has been steadily making its impact felt all over the globe. Corporate institutions and renowned think tanks alike are beginning to realize the long term benefits of this efficient problem solving system and are carefully readjusting their business strategies and existing infrastructure based on the results they achieve from crowdsourcing.

While the advantages of crowdsourcing are many, here we will take a look at some ways it is helping to reshape the world as we know it today.

1. Increasing the Intellectual Talent

Crowdsourcing has had a direct impact on the number of talented individuals available in the intellect pool. These people are skilled at their respective crafts and areas of expertise and are readily available for providing quality solutions. Businesses today actively tap into this resource in order to come up with the best answers for their queries.

2. An Excellent Way to Find the Right Talent

Crowdsourcing has made the search for talented individuals very easy. Employers do not have to look hard for competent workmanship. All the client has to do is broadcast their requirements along with the guidelines in the form of an open call for solutions. Solutions from all over the world will start flowing in within hours.

3. Encouraging Group Effort to Achieve Business Solutions

One of the best features of crowdsourcing is how effectively it promotes group work in order to achieve multiple solutions. Great minds working in tandem provide quicker reliable results that companies can start using right away. Using the internet as a high speed platform, people from all over the world can contribute to a project.

4. Bridging the Gap Between Clients and Participants

Effective communication is important for success in any business venture. Crowdsourcing serves as a bridge between clients and participants in order to bring them closer to each other. Working on project requires extensive collaboration. It has to be prompt, precise and quickly followed upon. It provides the ideal platform where businesses and individuals can share thoughts, ideas and critique results and analysis.

5. Consumers to Customize Products

Businesses are incorporating new ideas into their marketing strategies all the time. One such idea is product customization and optimization by the very consumers that will purchase them. Through crowdsourcing customers help clients come up ideas for new products and modifications on existing ones that they would be interested in purchasing beforehand. This results in increase in sales as well as consumer confidence in the company to deliver on its promise.

The discovery of the internet took the world by storm. Just like the internet, crowdsourcing is helping revolutionize how companies do business using the World Wide Web as the super fast information highway to deliver quality solutions and accurate results. The playing field is essentially leveled and anyone whether they are a client seeking answers or a qualified individual capable of providing answers, can use it to their gain.

I predicted this would happen eventually and while this moment was long overdue, I am just glad that it is finally here – A $1000 Online Design Contest at Mycroburst.  Christmas it seems, came a bit early this year!

The prize amount, no doubt, is significant but it also bears a great sentimental meaning. It indicates that the continuous hard work of designers who participate on our website is finally paying off as more and more lucrative online design contests make their way to our platform.

This $1000 logo design contest has been launched by Chi Town Shrimp House, a very popular seafood restaurant in Chicago and will run on the Mycroburst website through August 24, 2010. The prize money is GUARANTEED, meaning the contest holder will pick a winner once the competition ends. They are very specific about what they are looking for. Therefore designers can easily zero in on what they want to see. Details about the logo design contest and guidelines regarding draft submission can be found here.

To me personally, contests like these are a great sign of trust. Not only are companies confident that they would get the results they want, they are willing to pay good money for it as well. If you are a designer, I highly recommend that you to take advantage of this golden opportunity and get involved in this contest. The reward is substantial, guaranteed and more importantly, it will pave way for other lucrative opportunities in the future. Good luck!

Nothing defines a product better than a brand. Its importance, its appeal to customers and its impact on a company’s success can neither be denied nor underestimated. Numerous multinational companies and corporate giants have used branding to their advantage in order to gain a lead ahead of their competitors in their respective markets. But what about small businesses? Can they also use it to gain consumer confidence and accomplish their goals? What if they are on a small budget and cannot devote as much resources to it due to financial constraints?

Here we will talk about some ways branding can be utilized by small businesses and by those who are on a limited budget. These are simple techniques. They are cost effective and easy to implement.

Branding on a Budget – Target Your Audience!

Branding comes with its share of homework that every business must do. The first thing to do is figuring out who your target audience is and how to accurately target them. Understanding their character and likes and dislikes will help you to come up with a brand that will appeal to the customers.

It is important for businesses to give particular attention to how they plan to introduce their product brand to their customers. Customers should feel an instant connection with the product they are purchasing and a sense of trust with the company selling it. Otherwise it would be a waste of valuable limited resources.

Small Business Branding – What Makes You So Different?

Small businesses must decide what separates them from the rest early on. If every other brand is the same and highlights the same qualities, the customers are likely to not connect with the business at all.

Some areas companies usually focus on are exceptional customer service, hi-tech business solutions and exceptional product quality.

Go Public – Advertize, Advertize & Advertize Some More

This is the best way to introduce your brand to the world. What’s better is that there are many platforms of media advertizing available that small businesses can use to lift their brand even higher. Whether it would be through TV commercials or online marketing, advertizing can get things started for small businesses. It is not uncommon for customers to feel connected to the product before actually purchasing it.

Be Committed – Customize, Optimize & Utilize

Introducing a brand is easy. Keeping it alive and maintaining its integrity is the difficult part. Small businesses must ensure that their brand’s uniqueness carries through if it is to survive. In order to achieve that, businesses will have to continuously customize and optimize their products to keep their brand in compliance with its commitments to their customers. This will help in giving the brand a sound foundation to build up on and also increase the company’s clientele.

The entire concept behind branding is to give your business the lift it needs to start operating as a successfully commercial enterprise. These simple branding techniques go a long way and can be easily incorporated by small businesses. More importantly they are very cost efficient and can be accommodated within a limited budget. The point here though is that branding is not specifically for the established high end businesses. It can work for everyone, provided it is used smartly, carefully and if needed, aggressively.